Use Rack Card Printing For More Business
It seems that the more technology available to help make life easier, the quicker and faster people are moving. Many people do not take the time to stop and read a newspaper or advertising circular any more, but will take something small they can fold into their pocket or purse for later. When you use rack card printing, you are making a lot of small cards that people will take home and look over, and will increase your business more than other marketing items.
The first thing you need to do is to make sure your rack cards are in a spot where they will be seen and grabbed. Talk to the managers of supermarkets and convenient stores and ask to have a rack inside their establishments. Then make sure you keep your rack neat and tidy and up-to-date. Once you have your racks set up, go by there at least every other day and make sure there are still cards, they look neat and they have the latest information you want on them.
One of the most important things you can have on a card is a QC code. Anyone with a smartphone can scan the code and have information stored on the device they are using. The information can be stored on your website. You can have specials or coupons available with the code as well as all your contact information.
Use bright colors when having them printed, this will attract people's attention as they walk by. It is also a good idea to have some type of discount or coupon with the card. Make the customers bring it in to receive the special offer.
This is a relatively inexpensive form of advertising. Have a large quantity of rack card printing done at one time and use them more than once. Have a couple of different cards done and then rotate them through the different locations, keeping your business on everyone's mind.